Home to a wealth of agritourism opportunities, Wisconsin is the perfect state for day trips and extended vacations, alike. If you are looking for a new adventure to add to your summer bucket list, a growing commodity might just be your perfect opportunity.

With locations throughout the state, lavender farms are as photogenic as they are fragrant to visit. Here are our top five reasons to make the trip to visit a lavender with your friends or family this summer.

An Exclusive Season

When visiting a lavender farm, time is of essence. While many farms offer lavender goods throughout the year, catching lavender fields at peak bloom is a much shorter window, with peaks happening from late June throughout July.

Visiting lavender in bloom is worth your time, however. With rows of beautiful purple blooms and pollinators galore, the blooming season brings the spirit of a European countryside to fields much closer to home.

The Perfect Location

Lavender is incredibly picturesque, making it the perfect scene for anything from senior photos to engagement sessions. Whether you are working with a professional photographer or just using the phone in your back pocket, the backdrop of a lavender field does half the work for you.

Beyond photos, the sweet aroma of lavender has calming properties tied to stress reduction and sleep support. When you step into a lavender field, you can physically feel your shoulders drop and your nervous system relax.

Supporting the Local Food System

It might feel like a no-brainer, but visiting a lavender farm supports local agriculture beyond the location itself. Lavender is a natural attractant for bees, butterflies and other pollinators during its peak summer foliage.

These pollinators support crops and gardens far beyond the confines of the farm itself, which in a broader picture contributes to the local food system and economy alike.

There’s Plenty to Do!

Beyond the beauty of the farm itself, many lavender farms offer unique experiences that can make an average day feel extraordinary. Many farms offer u-pick bundles, demonstrations, delicious lavender lemonade, workshops or yoga events to fill your cup and your heart.

You’re Supporting Local Farmers

Many lavender farms are small family businesses, offering a wide variety of goods for purchase. Lavender is great for culinary use, household goods and wellness items to support your body and mind. From candles to oils to food products and more, every purchase matters.

A trip to a lavender farm gives you more than pretty views. You step into a place where growers pour their energy into crops that support both people and the environment. You slow down, breathe deeper and reconnect with the people beside you. When you visit, you support local families and walk away with stories that stay with you long after the color fades from the fields.